Each month I’ll be discussing how different areas of performance nutrition can be applied to help readers, look, feel and perform better each day.
James recent interview with The Telegraph on ‘The new midlife nutrition rules: 15 questions to fix your eating habits.
I’m really pleased to launch our second recipe collection in collaboration with leading sports chef Omar Meziane.
Check out and have a read of this great article where James talks all things Performance Nutrition.
Read James article in Forever Sports which focuses on 3 things you need to know about nutrition and includes a…
Read James article for The Telegraph which looks at eight easy rules for eating healthy in 2016.
We all know New Year dryathlons are about as predictable as they are tedious. But did you also know that…
James speaks to “Your Fitness” and uncovers the truth about Carbs.
Carrie Armstrong’s fixation with ‘clean’ eating began, as it so often does, with good intentions. Struck down by a virus eight years ago, she was bed-bound and unable to lift her head off the pillow let alone walk.